Stop collecting AI tools. Start building AI skills that actually compound
Every marketer is "using AI" now. But there is a massive gap between copying prompts from Twitter and actually knowing how to work with AI as a core skill.
The tools keep changing. The platforms keep multiplying. But the marketers who win are not the ones with the most subscriptions. They are the ones who have developed a real skillset around AI, one that works regardless of which tool is trending this week.