Review 2026 and build your 2027 commercial plan – Freelancers in Belgium PRO – Growth Workshop

Start 2027 with a focused plan for finding, winning and retaining the right clients.

During this practical workshop, you will review what generated results in 2026 and use those insights to begin building a realistic commercial plan for the year ahead.

You will:

• Review your 2026 clients, income, assignments and business-development activities
• Identify which clients, services and acquisition channels delivered the strongest results
• Decide what to continue, improve or stop doing in 2027
• Set clear and realistic commercial goals for the year
• Choose the actions and channels that will help you reach those goals
• Map out your priorities and key activities for the first months of 2027

Join this workshop to receive the roadmap, structure and guidance you need to get started. You can then use the quieter end-of-year holidays to reflect more deeply, complete your plan and prepare for the year ahead.

You will leave with a practical framework that connects your commercial goals to concrete actions, helping you approach 2027 with greater focus and direction.

Freelancers in Belgium PRO – Growth Workshops

Meet online every month—and quarterly in person—for practical sales and marketing sessions designed to help you attract better clients and build a stronger, more sustainable freelance business.

The 2026–2027 programme guides you through the different stages of developing your commercial strategy, from clarifying your positioning to finding, approaching and converting potential clients.

Topics include:

• Finding the right clients for your expertise
• Creating a focused outreach strategy
• Improving your LinkedIn profile and website
• Creating content that supports your business goals
• Preparing for introductory meetings with potential clients
• Identifying and responding to market signals
• Setting and communicating your rates
• Networking more strategically
• Writing stronger proposals
• Announcing your availability effectively
• Generating more referrals and recommendations
• Selecting useful AI tools for your freelance business
• Negotiating with greater confidence

The monthly online workshops introduce practical strategies, examples and tools. During the quarterly in-person PRO Lab & Lunch sessions, you can put the theory into practice, work on your own business and receive constructive feedback from fellow freelancers.

The sessions are relevant to freelancers from all professions who want to take a more active and consistent approach to growing their business.

Host

Each session is hosted by Jenny Björklöf, founder and community leader of Freelancers in Belgium. She shares practical insights from her own freelance experience and from running a community of more than 18,000 freelancers.

Selected sessions also feature guest experts who bring additional perspectives, specialist knowledge and practical experience.